This is my final piece. I am quite happy with it. I decided to create a modern promotional poster inspired by pop artists like Adele as well as alternative artists like Florence+The Machine. Both artists whilst different have similarities as they quite simplistic features and work with bold statements. My promotional poster has a futuristic look with the shinning golden lips and glitter across the side of her face. I decided to keep her face clean and simple showing her bare, more vulnerable and real. I also showed only her top half by taking a close up in which looks like shes topless, this also provokes vulnerability. To contrast the vulnerability I made sure she gave the camera direct eye contact to look fierce. I kept the background simple and clean too to have all attention on her. If I were again though I would try lighten it up a bit. I made the title big and the font simplistic but bold. I chose a this font because it gave a millennium look and to me showed power. I gave it a 3-D look to make it pop more. I feel it almost reminds me of game of thrones. I had the artists name, Olive, In the same font but in black and reasonably smaller than the title. The release date how ever I decided to mix up and had in a different font, cursive more fancy, or else the bold, same font would be overwhelming to look at. In the corner I added a QR code and a Itunes label to make it look more professional and realistic. I also purposely decided to crop my poster in this original way to make it more unique.
If I were to redo my promotional poster I would try work with the lighting better so the models left face wouldn't be covered as much in shadow. I would also try make her eyes pop more again by adjusting lighting and also, maybe giving her some mascara. As I already mentioned I would have liked the background to look a bit brighter to hive the image a crisper look, on the other hand I like how it look against the title. I would maybe also give the model a bit of a glow. I would also just lighten the whole poster and give it more contrast. It may not have turned out exactly how I expected but I think it did work well together and maybe I could even imagine seeing this as a actual poster. I think it worked because I didn't have an over the top idea in my head, as I knew what I was capable of and worked with that. The audience this promotional poster is created for are young adults such as myself. Although I feel like it could be suitable for a wide range of ages. First of all I considered young adults because the cover is quite modern and inspired by modern music. Young adults can relate to the artist more, as they too sometimes feel overwhelmed and bare. In addition the model herself is around their age. The genre of this promotional poster is alternative pop. I think this because pop music is very modern, sleek, clean and that is what I tried to show in my poster. They also like to focus on the artist face any many use eye contact to grab attention like I did. I think it also has a bit of an alternative, futuristic vibe to it because of the gold incorporated on her face and the blank expression her face holds. Pop is usually upbeat and quite let me say 'basic' alternative is similiar but usually has its own flare to it.
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December 2018
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