Uses and Gratification Theory -information/ surveillance -diversion/ companionship -personal identity/ relationship -entertainment Question- How are stereotypes used in Television? -analyse how the stereotype is developed -compare your example to others in the genre -analyse why stereotypes are used Two Broke girls is a CBS sitcom launched on September 19, 2011 and had it's final episode aired on April 17,2017. The tv show is about these two girls from completed different worlds with different backgrounds, who work as waitresses at a diner and work together to achieve their dreams as you watch their relationship progress. This tv show has a vast majority of stereotypes and plays a lot on them. Above I have showed a small clip from and episodes that presents some of them. To begin with I think this tv show is made mostly for entertainment, but because it has this ability to lift your mood by their horribly funny jokes I believe it can also be used for diversion or companionship. As it would keep you company if your lonely and would set your mind of any problems your going through. The shots and camera in this tv show are quite simple and don't seem to do anything fancy as it is advertised as a more low costing comedy, with a somewhat old fashion feel to it. It reminds me of Friends with the laughing and clapping non-digetic sound and the simple shots, but with more modern humor. The shots include mostly mid shots of the actor/s that are speaking, but this is done as these are the stereotypical conventions of CBS sitcom tv shows. This particular tv shows plays a lot on stereotypes, almost characters has a stereotype being played around them. They do so as comedy tv shows commonly contain these factors. An example of this in this show is: Caroline who is portrayed as the naive, rich white girl. And her opposite Max: the street smart, rather rude and rough girl. You can see that contrast being played on often, you may notice Caroline has a clean blond cut and Max darker more untamed hair. This is also portrayed in their style as Max wears more darker colours and Caroline more light uptight outfits. In addition their makeup presents this too with Max and her dark eyeliner and Caroline lighter makeup. This all plays on the idea bad cop, good cop. I think this works well to entertain the audiences as every viewer will have a different opinion on the girls and would have their favorites, which gives a reason to continue watching. In this tv show I feel they use stereotypes frequently due to the fact that its is a common convention in their genre, which is made for pure humor without much deep meaning. I believe in this case stereotypes are used mostly for pleasure and entertainment, although the audience that may connect to the actress may find it the over-exaggeration quite captivating. These typical stereotypes are quite commonly used in sitcoms, for example in another modern abc sitcom "Don't Trust the B---- in Apartment 23" they use a similar stereotype. In this tv show the main protagonist is June Colburn, is also a cute, innocent blond girl. Does that remind you of anyone? Other than some differentiation made as June isn't rich and may have different hair styles her and Caroline play practically the same role. They are the sweet, innocent girl ruined by their rougher best friend and are opened to the harsh new world. Chloe, Max's doppelganger coincidentally had dark hair, a rough attitude, harsh life and other than being more of a party girl is very similar too The actress in "2 broke girls". In both these sitcoms these stereotypes bring entertainment and because they are used frequently have proven to work and has been popular with their audience. The typical audience for these sort of tv shows I believe is teenage girls, as the tv shows are more humor based which would affect the age- 12-20. And because it doesn't have as much action in it and it more focused on the girls I believe it would be commonly watched by females. Although males might be attracted to watch it due to the attractive female actress on the show. There are many characters in this tv show as showed above, The hero of the tv show although this is argued upon I believe is MAx. Caroline would then be the helper in the story, as she is Max's sidekick. The villian I feel is not obvious and is more like life problems in general. I feel because this is a comedy there are less obvious characters to prove the Propp Theory. The Helper can be considered Han Lee as he gives them money and a place to open their first cupcake shop.
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May 2018
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